In today’s hyper competitive and rapidly changing business environment companies who don’t innovate on an ongoing basis get left behind. Studies by top tier consulting firms, quotes from executives like Jeffrey Immelt of GE, and a plethora of leading business publications confirm this point.
We help organizations with their most pressing innovation needs – developing new products, services and business models, and better managing their innovation culture and process.
Example: For 4 years we have been working with a leading healthcare diagnostics company in the diabetes management space to steer their long-term (5-10 years) innovation. What started as a simple pilot program to capture voice of customer through social media channels has developed into a multidimensional strategic intelligence platform that validates product strategy and road maps, and identifies gaps, opportunities and whites spaces for ongoing innovation.
Example: Working with the CMO Office of a multi-billion dollar manufacturing company, Lodestar InnovationOne©, our unique, proprietary innovation capacity assessment capability, has been used to establish a baseline measure of innovation capacity, which has in turn been used to identify gaps and opportunities to improve innovation, as well as specific innovation strategies, road maps and tactics. The company’s innovation capacity and scores have improved significantly as a result. See below and downloads on this page for more information on Lodestar InnovationOne©.
Example: Several well known and longstanding publishing clients rely on us every year to help them identify, validate and/or improve new products and services. Often, but not always, these new products and services are digital offerings. Our role has been and continues to be to dimensionalize and validate the offer, the value proposition, the messaging, the go-to-market strategy, and related matters. In some cases, the work we are doing has naturally led to identification of entirely new possibilities that were not originally conceived.
Our 7 core capabilities include:
- Innovation Assessment & Strategy - leveraging our world class innovation assessment instrument (see below)
- Market and Customer Driven InnovationTM (MCDI) - a holistic, outside-in approach to innovation
- New Product Development (NPD) - anchored in industry best practices and our depth of hands-on experience
- Idea Management - utilizing proven, proprietary methods as well as partnerships with software solution providers
- Open Innovation (OI) - leveraging our exclusive alliances with leading OI experts
- Future ForecastingTM - our unique, multidimensional model for exploring and identifying long-term innovation
- Performance & ROI - leveraging our rich history of working on performance measurement and ROI issues
Lodestar has joined forces with Dr. Brooke Dobni to launch and market Lodestar InnovationOne©, a robust innovation assessment instrument already used by over 800 companies and thousands of professionals across a wide range of industries.
Lodestar Innovation Advisory Council
Our Innovation Advisory Council consists of a group of preeminent innovation thought leaders with diverse backgrounds and experiences from around the world. Collectively, the Council has worked on significant innovation initiatives with a broad spectrum of leading organizations across a range of industries and disciplines, authored dozens of books on innovation, and spoken extensively on innovation topics. The goal of the Council is to advise Lodestar and its clients on innovation best practices and approaches. Periodically, the Council collectively addresses far-reaching innovation challenges in the interest of advancing the overall cause of innovation.